When was the last time you actually used a phone book? More and more businesses are finding out that they can no longer afford to spend their hard earned dollars on expensive Yellow Page ads and are looking for an alternative. The overwhelming majority of customers will use Google to find what they are looking for and, with online reviews in the same place, why would anyone need anything else?
Ultimately, owning as much real-estate on the search engine results page is key to a successful web presence strategy. All business, local and national, should actively be building different avenues to reach more customers online. Our pay per click (PPC) solution includes expert keyword research, ad writing, custom landing pages, strategic set-up, split ad testing, daily pay per click management, and monthly reporting. A strong social media, pay per click, and search engine optimization strategy should be established and executed to capture as many leads online as possible.
Pay per click search engines allow you to quickly test a business model without needing to fully invest in the idea.
Google AdWords accounts can be online in less than 5 minutes, providing you customers in less than 10.
You get to target exactly what search phrases you are interested in and you also can target location and time of day.
Many Pay Per Click (PPC) search engines include free tracking software with their ads. You can track every cent.
Like other forms of search engine marketing, it is still the user who initiates the commerce.